Plot Analysis Summary
An ensemble comedy observes how workplaces, strangers, families, and customers repeatedly mistake performance and speculation for genuine understanding.
Story Structure — 5 Plot Phases
The Store Loses Control
The hardware store launches a frantic promotional campaign. Employees struggle with flyers, slogans, margins, displays, and increasingly absurd commercial objectives.
Key Events
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Promotional Campaign Begins — Bretelle orders employees to distribute flyers during a frantic promotion.
Location: Hardware store
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Flyer Distribution Criticized — The staff are criticized for handing flyers only at the entrance.
Location: Hardware store entrance
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Impossible Sales Objectives — Employees struggle with slogans, margins, displays, and absurd targets.
Location: Hardware store
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Lucie's Hidden Joke — Lucie appears serious while secretly joking behind her computer. Characters: Lucie, the secretary
Location: Office workspace
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Gift Collection — Employees collect money for a gift intended for Solange Renivelle. Characters: Solange Renivelle, Lucie, the secretary, Aimé Mermot
Location: Workplace
The Banner Across The Street
A black banner declaring “Lonely man” draws attention from the workplace and the street. Speculation and a police call reveal how observers interpret distress without understanding it.
Key Events
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Gift Collection — Employees collect money for a gift intended for Solange Renivelle. Characters: Solange Renivelle, Lucie, the secretary, Aimé Mermot
Location: Workplace
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Lonely Man Banner — A black banner reading “Lonely man” appears across the street. Characters: Lucie, the secretary, Solange Renivelle, Aimé Mermot
Location: Building across the street
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Speculation From Below — Onlookers speculate about the banner's unseen author's needs. Characters: Lucie, the secretary, Solange Renivelle, Aimé Mermot
Location: Street outside the building
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Police Call — A caller reports the situation to the police and receives a refusal to intervene.
Location: Telephone exchange
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Words Forbidden — The officer warns the caller to avoid words about happiness, hope, and second chances.
Location: Telephone exchange
Language Becomes Absurd
Corporate executives rehearse a presentation whose language collapses into sexual farce. Elsewhere, a backgammon argument turns ordinary subjects into a dispute about chance and meaning.
Key Events
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Corporate Rehearsal — Executives rehearse speeches about objectives, market share, and direction.
Location: Corporate presentation room
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Presentation Turns Farcical — Accidental sexual slips turn the corporate language into farce.
Location: Corporate presentation room
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Backgammon Argument — Two players argue about cigarettes, television, politics, and chance.
Location: Backgammon setting
Games Behind Closed Doors
A conversation about insomnia and bats develops into childish threats and a secret magical-tunnel game. Arthur's mother attempts to contain the children's increasingly aggressive play.
Key Events
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Insomnia and Bats — A conversation about insomnia and bats drifts into childish threats.
Location: Interior conversation space
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Secret Tunnel Game — The conversation becomes a secret game involving a magical tunnel. Characters: Arthur's mother
Location: Children's play space
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Maternal Control — Arthur's mother tries to control the children's increasingly aggressive play. Characters: Arthur's mother
Location: Children's play space
The Complaint That Remains
The store returns to cheerful service rituals while Aimé is repeatedly called to help customers. A disputed yellow hook ends the film on an unresolved cycle of salesmanship and miscommunication.
Key Events
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Service Voice Pressure — Employees disguise confusion with cheerful voices and constant service alerts. Characters: Aimé Mermot, Lucie, the secretary
Location: Hardware store
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Aimé Is Summoned — Aimé is repeatedly summoned because customers trust him. Characters: Aimé Mermot
Location: Hardware store
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Paneling Advice — A customer asks how to attach paneling to a hollow partition. Characters: Aimé Mermot
Location: Hardware store
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Suggestive Instructions — Practical advice becomes awkwardly mixed with suggestive language. Characters: Aimé Mermot
Location: Hardware store
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Yellow Hook Complaint — A customer complains that a yellow hook destroyed his wall. Characters: Aimé Mermot
Location: Hardware store
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Unresolved Sales Cycle — The film closes with workers and customers trapped in unresolved miscommunication. Characters: Aimé Mermot, Lucie, the secretary, Solange Renivelle
Location: Hardware store
As she does every morning, Lucie takes advantage of her journey to work to lose herself for a while in the pages of a good book. And as she does every morning, she joins her colleagues at the office with a smile. It's a working day just like any other. Then suddenly all activity in the office stops. All attention is turned towards the window of the opposite building opposite and abanner reading: Man Alone. Is it a hoax? A cry for help? Everyone has his own interpretation, and will try, by any means possible, to discover what lies behind this mysterious message.