Rock musician who initiates the charity single and concert project after seeing Ethiopian famine on TV. Handles finance, logistics, broadcaster coordination, and secures royal attendance to drive the event to success.
Bob serves as the central catalyst whose moral outrage initiates the charity project.
Paul McCartney participates as a headlining artist, delivering a pivotal musical moment at the event.
Bob recruits Harvey as the professional promoter to handle the logistical execution of the charity event.
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